INVITATIONS

The invitation for the 27th Annual Tuxedo Park School Golf Classic features a refined and professional design, combining a scenic golf course photo with a clean layout and elegant typography. The use of green and gold reinforces the event’s prestige, while the school logo and founding date highlight tradition and credibility.

The invitation for the Kentucky Derby-Themed Party features a sophisticated design with a deep navy background and elegant gold accents that reflect the event’s upscale theme. A clean, hierarchical layout highlights key details like the date, time, and venue, while decorative elements such as a jockey illustration and rose icons subtly reinforce the Derby motif. The combination of serif and script fonts adds a formal, stylish touch, and the overall design achieves a refined balance between theme and clarity.

OUT-OF-HOME ADVERTISING

Provident Bank’s mortgage banner focuses on creating a bold, approachable, and informative visual. A bold headline, “Searching for a Home?” immediately grabs attention, supported by a clean, modern layout and a blue and orange color scheme reflects the brand’s identity. Beehive photo cutouts showcase diverse, relatable home-buying moments, adding warmth and human connection, while utilizing a unique brand graphic. A QR code and website URL provide a clear call to action, while generous spacing ensures the content remains digestible at a glance.

The SmartTech sign for MSA Security showcases the program’s key statistics in a visually engaging and impactful format, while maintaining brand consistency and a professional tone. The sign was prominently displayed at the company’s conference booth, serving as a strategic tool to capture attention and attract prospective clients to the program.

POSTCARDS

Lakeland Bank, Financial Institution 

Lakeland Bank distributed monthly cross-sell direct mailers to existing customers as part of an ongoing effort to promote its full range of products and services. As the primary designer on these campaigns, I was responsible for leading the creative process from initial concept development through to final production. This included generating design concepts that aligned with the bank’s brand guidelines, creating compelling layouts and messaging tailored to targeted customer segments, and collaborating closely with the print vendor to ensure quality production and timely distribution.